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An eCommerce growth tool called Markopolo assists companies in tracking and personalising marketing to customers across platforms and devices. It includes a PIXEL connection, an advanced dashboard, and an AI-powered creative assistant to help companies optimise their commercials and obtain better results from the same ad spend. Additionally, Markopolo assists marketers in automating routine tasks, using targeting AI to create unique audience presets, and obtaining a comprehensive overview of all KPIs in a single dashboard.

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